17
Nov
10

It Ain’t Passover, So… Why Am I Eating Macaroons?!?


Lily Bloom’s Kitchen won a 2010 Best New Product award at this year’s Kosherfest. Intrigued that a specialty Passover product should be deemed that good, when it’s not even close to Pessach, I decided to try the company’s confections. When I saw a heretofore unfamiliar hechsher symbol on the boxes…I went over to the CRC booth to inquire about this symbol I was told that Blue Ribbon Kosher‘s Administrator is Rabbi Baruch Meir Clein, from Minneapolis, MN  and that its hechsherim are reliable and fully accepted by the CRC.

Small, but very good

I’ve never been a macaroon fan, and the few times I’ve condescended to have one or two were only on Passover, if… nothing else was available. These were good, however!

Lily Bloom’s Kitchen was founded in Minneapolis in 2009, by Larry Shiller to honor his mother who had just died at the age of 98. Why the macaroons? As the Minneapolis – St. Paul Star Tribune put it this past July 18th:

Of all the chocolate-laden treats Larry Shiller remembers his mother making, her chocolate macaroons were his very favorite.

[...] Shiller rediscovered his mother’s macaroion recipe in a box of recipes he sent to his wife shortly after he moved to Minnesota.

After developing additional flavors and going into production, he now hopes to get national recognition and distribution for his macaroons. He envisions one day opening Lily Bloom’s Kitchen storefronts around the country…

The macaroons retail for $12.95 to $14.95. They come in four assortments, each sold by the dozen:

  • White Chocolate and Raspberry Collection
  • Premier Assortment (4 All Chocolate, 4 Chocolate/Cherry and 4 Chocolate/Orange)
  • Chocolate Spice Assortment (6 All Chocolate and 6 Chocolate/Cinnamon)
  • Nutty Assortment (4 Chocolate/Almond, 4 Chocolate/Walnut, 4 Chocolate/Peanut Butter)

I liked their White Chocolate/Raspberry Collection a lot (they paired perfectly with the dessert wine we were sipping!) and can’t wait until these delicacies make their way to the local shelves here in Brooklyn.

CS


5 Responses to “It Ain’t Passover, So… Why Am I Eating Macaroons?!?”


  1. 1 AudreyC
    November 18, 2010 at 1:18 pm

    We just moved to Jerusalem this week, from MN, for the next two years. We’ve picked up these delicacies shortly before we left to give to some of our friends and neighbors. They all loved them!!! Would they ship to Israel?

    Like

    • November 19, 2010 at 11:25 am

      So glad that your friends enjoyed our macaroons. Yes, I would be happy to ship to Israel.
      You could email me at the website and tell me what you would like. Please tell your friends about us too. Maybe there is a store that you know of that would be interested in selling them too. Thanks again. Enjoy your two years in Israel!

      Like

  2. 3 Chavi
    December 1, 2010 at 9:01 am

    They sound delish! Any stores in New York/Brooklyn carry them?

    Like

    • December 1, 2010 at 2:19 pm

      I wish I could tell you that they were available all over NY but we’re working on developing distribution all over the east coast. You can find our Nutty Collection at T.W.I.G.S., 1174 E. 21st Street, Brooklyn, NY 11201. Encourage them to bring in our other assortments too. Check out our website at http://www.lilybloomskitchen.com. Thank you for your interest in our luscious chocolate macaroons.

      Like


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